Pillar 01 · Authority Content
Become the source the experts and the engines cite.
The most durable marketing asset a founder has is a body of genuine, attributed expertise. We turn yours into a sustained programme of long-form content, and we measure its success by the citations it earns in AI answer engines, not just its rankings.
Engagement
Monthly retainer
Output
Long-form content
Measured by
AI citations & reach
Best for
Founders with access
What is included.
A sustained programme of founder-attributed content, structured to earn authority in both traditional search and AI answer engines. Citation tracking is a measured output, not a hope.
Editorial calendar and topic strategy
Long-form articles, point-of-view pieces, and white papers
Founder-attributed bylines
Generative-engine visibility work (Google AI Overviews, Perplexity, ChatGPT)
Citation tracking as a measured outcome
When it fits
For founders who want to build durable authority.
This is a long-horizon programme for a founder or marketing head with access to genuine expertise. It is distinct from the LinkedIn company-page programme but pairs naturally for B2B. The content compounds over time, and the AI citations are a measurable proof point of that authority, not a vanity metric.
Why GEO here
AI assistants cite sources they trust.
Generative-engine optimisation means structuring content so ChatGPT, Perplexity, and Google AI Overviews recognise and cite you. It follows from earned authority, not from tricks, and compounds the longer the programme runs.
Common questions
What does GEO mean here?
Generative-engine optimisation: structuring authoritative content so AI answer engines cite you. GEO is used only on this service. The search service is SEO / AEO, and local search is GMB Optimisation.
Who writes the content?
We do, attributed to your founder or expert, in their voice and with their approval before anything is published.
How do you measure success?
By citations and visibility in AI answers and search, tracked and reported, alongside the audience the content builds over time.
Become the authority AI engines cite by name.
Tell us about your expertise and audience and we will outline what a sustained thought-leadership programme would build over twelve months.
- ✓We respond within one working day
- ✓AI citation tracking is a measured output, not a promise
- ✓Transparent attribution, honest reporting